Woah! It's been a minute! Hope you are well :) I won't bury the lede. I'm back for two reasons: (1) a big announcement. And of course (2) a few links worth clicking. Let's jump in:

🎉 The Big Announcement

We just released our newest game, Put A Finger Down. That's the announcement part. The Big part is - this is the first time we're taking the leap and doing the full operation OURSELVES!! WE'RE DOING IT!!

Last year, I wrote this email about how we were considering self-publishing-- manufacturing, warehousing, inventory, yada yada. I won't broken record you with the pro/con list again. Ultimately the decision came down to one thing: minimizing regret. No chance in hell were we going to keep playing this game of life without taking the leap at least once.

So here we are, betting on ourselves and JUST F GOING FOR IT!!

So far, it's been more pain than reward -- we made unforced errors on the logistics front, which delayed shipping, which brings us to peak season now without any brand awareness. We're working our asses off trying to solve that-- dozens of videos across @putafingerdown, @playingfieldtv, @collegeconfessionals, @wannaplaytv, @thegameguys, @toriandpeter, @javierkew on tiktok, but nothing hitting yet. That's how this game goes though -- keep trying until something hits!

Going forward, I'll try my best to let you know how this grand experiment is going-- pimples and all. If you have any questions about any of this, please ask away!! And if you're on the hunt for holiday gifts, consider grabbing Put A Finger Down.

Thank you for all of your support through the years. LET'S GO!!!!

⚡️5 People Doing Cool Things

• Blinry just crossed the USA by train. He can see his other projects here.
• ​Sabrina makes music videos and commercials in NYC. You can see an example of her work here.
• Alexey Guzey put together this list of thoughts on science. You can read his other work here.
• ​Noah created Glimpse, which helps you discover trends before they are trending.
• ​Athena is the founder of Dreambound, a platform that has helped hundreds of thousands of people find a vocational training program that can change their lives.

~ Peter

P.S. if you were forwarded this, you can subscribe here.

​